March 05 2009

Web Directories Roles in Link Building are Reduced?

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Forums discussions in the past few month tell us a trend (or more accurate, a global assumption) that web directories’ roles in link building are reduced in importance by the Big G.

Some claim that web directory submission is worthless, as plenty of duplicates exist in multiple locations. They further claim that Google will penalise sites that submit to web directories.

Is that true? NO.

While the quality of web directories determine the usefulness of your submission, submitting your sites to directories are still beneficial, albeit weighted.

You shouldn’t worry about duplicate contents by having your site submitted to hundreds, if not thousands, of web directories.

Why? Because the myth has been around for too long - duplicate contents harm you IF you have them in the same domain or web page of yours.

For example, if you wish you can trick Big G into rank your site higher in search engine result pages (SERPs), think again - Some people ’stuff’ their site or web page with keywords or keywords-filled articles that results in duplicated content - this WILL make Big G penalises you, for sure.

But, for example, if you have your site’s detail all over the web directories, I learn from some others that Big G will weight the listing according to the importance of the web directories in the eye of Google. For example, your listing in DMOZ is viewed as more important than your listing in Best of The Web (BOTW); yours in BOTW are viewed as more important than yours in my Camrosecs.com.

Of course, get your site listed in DMOZ costs you nothing but very, very hard to achieve, and have yours listed in BOTW costs hundreds of dollars per year (in Camrosecs.com, your listing is free and no-hassle - as long as yours are of good quality!) - so, the higher the quality of the web directories, the more difficult or costly to get your sites listed in them.

What about bid directories? Again, pros and cons here - but I think bid directories are doing a good job helping sites listed higher in SERPs. Despite the negative reputation bid directories have - partly because many of them are built upon dropped or purchased domain names that have high(er) PageRank.

If the bid directories are built well, they can certainly help your sites to rank well - us bid directory owners are taking big risks in SEOing and link building ours, and we do this for a reason - because listed in bid directories are STILL very useful.

So, to conclude - web directories’ roles in link building are still big, although I can sense that Big G weighs the significance based on the quality of the web directories. Nevertheless, duplicated content is not an issue here, and web directories and web directories submission services are here to stay!

Popularity: 88% [?]

September 17 2008

What It Means to Have a Family-Friendly Web Directory

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I often questioned (and laughed) about my decision on letting my web directories clean and family-friendly.

People always said to me that having casino and gambling sites listed in my web directories, especially my bidding directories, will bring top dollars flowing in to me.

That is partly true. I’ve seen a short period of ’shortage’ in revenue due to keeping my directory clean and family-friendly. For example, up to this time, I have rejected and refunded almost $300 total bids from casino/gambling related sites this past 2 months.

However, keeping my directory clean and family-friendly does bring in more revenue in the long run - I believe advertisers and link bidders that avoid bad neighbourhood are more likely to place bids or purchase links on my clean web directories.

A word of advice - you should start clean and family-friendly right from the beginning of your web directory llife. Doing so in the middle is troublesome and actually put your web directories in a questionable state - link submitters will think, “Will it stay clean?” or “This web directory is indecisive - not a good directory.” - think about it.

So, if you interested in having your directories attract more ‘clean’ submissions, avoid accepting links from the casino/gambling related sites.

Popularity: 48% [?]

August 24 2008

All My Web Directories are Environmentally Friendly

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CO2 StatsI’m proud to announce that all my web directories are now environmentally friendly.

I joined CO2Stats, a company that aim to make websites green - they purchase carbon offset for every carbon footprint the websites make, eventually making the websites carbon neutral.

When you visit one of my web directories, you can see the badge that certify that my websites are ‘green’:

If you click on the badge, you will see stats about how much carbon footprint made by your websites, websites’ visitors, and the server you run your websites on.

Consider this - every time you visit my websites, your visits are powered by 100 per cent green energy!

It’s time for webmasters and web directory owners go green, because it is us who use the energy to run servers and websites.

Cheers!

Popularity: 52% [?]

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